word of mouth - common English expression (英語表現)

word of mouth - because people tell each other and not because they read about it

"The news spread by word of mouth."

"Positive word of mouth advertising is great for businesses."

"Most companies are worried about bad word of mouth."

From

The film had good word-of-mouth publicity.
 その映画には、良い口コミ宣伝があった.

English vocabulary - confident

Are you confident using English? Let's look at 2 ways to use the word CONFIDENT

Confident is an adjective. It can mean:
~ feeling sure about your own ability to do things and be successful

"She a relaxed, confident person. People felt very comfortable around her."

"The teacher wants the students to feel confident about asking questions when they don't understand."

It can also mean:
~ feeling certain that something will happen in the way that you want or expect

"The team is confident they will win the championship."

"I'm confident that you will get the job."

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Uphill battle ~ English expression

~English expressions~

Uphill battle 

+ if something you are trying to do is an uphill battle, it is very difficult, often because other people are causing problems for you

"Fujitsu's PC business has been facing an uphill battle due to the widespread use of tablets."

"Donald Trump has lost support after the debates, winning the election will be an uphill battle for him now."

Enjoy pt. 3

We can also enjoy ourselves!

enjoy yourself = to be happy and get pleasure from what you are doing

"They all enjoyed themselves at the party."

Enjoy pt. 2

Another common use:

I rarely watch dramas but I really enjoyed "The Notebook."

Be careful... this sentence is not natural English.

"I enjoyed skiing on my vacation."

BETTER

"I went skiing on my vacation. It was fun!"

*We can say "I enjoy playing tennis."

- This means I like playing tennis. This is fun for me.

Enjoy something

Here is a natural way that you might hear a native speaker use enjoy:

~ "We really enjoyed our time in New York."

~ "Thanks for a great evening. I really enjoyed it."

We always enjoy something

This sounds strange:

A: "How was the party?"

B: "I enjoyed." X

This is better:

A: "How was the party?"

B: "It was fun, I enjoyed it." ✔

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wear down

"If you wear your shoes too much you will wear down the heel."

wear down - phrasal verb (a verb with 2 words) to make something smaller after you use it a lot.
wore down - phrasal verb (past tense)
worn down - adjective - "This pencil is worn down, I can't use it anymore."

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